Selected collection
Selected Campaigns & Additional Work
The depth behind the current work: channel identity, agency campaigns for established brands, and the print craft underneath it all.
YA TV — Channel identity
✦ Lead Visual Storyteller & Designer ✦
Nahom G Kidanu — Lead Visual Storyteller and Designer working across creative direction, branding and integrated campaigns
Making ideas bigger
I take one idea and see how far it can travel: brand, campaign, product, screen and physical space, each carrying the same thought instead of starting a new one.
Work
Featured Work
Featured Partnership — Studio78, 2026 to now
VCV8
Turning business validation, data and strategy into something people can actually act on.
Brand DesignWebsite UIProduct StorytellingVideo & MotionEmailCampaign Creative
My role — Lead Visual Storyteller & Designer, Studio78
The challenge — A strong product needed a clearer path to the customer. As VCV8 grew past its first audience of vibe coders, the job stopped being about explaining the technology and became about speaking to a much broader business audience.
The approach — We evolved the brand into the customer journey — website, product storytelling, the 8-Pillar experience, education and video — so a sophisticated platform feels approachable without losing its credibility.
The direction — We made the call to keep the recognisable brain motif, but move the full framework out of the long homepage and into a progressive How It Works journey.
The outcome — The evolving system now supports the website, product education, campaigns and events; VCV8 reached #1 on the Indie Hackers Build Board in January 2026.
Featured — Ethiopian Job Creations Commission
Enkopa
A gold nugget whose contour is the soundwave of its own name. It has since grown into the Enkopa Summit, Ethiopia's largest industry summit.
BrandingLogo DesignIdentity SystemKey VisualsBrand FilmBronze Giraffe Winner
My role — Art Director
The challenge — To brand a tech innovation and entrepreneurship movement financed by the Ethiopian Job Creations Commission, focused on cultivating Ethiopian youth.
The approach — A tech-infused, cultural brand built from the word itself — the recording of the word Enkopa looped around the outline of a gold nugget, so the soundwave carves the contour of the mark.
The direction — We made the call to generate the identity from the sound of each name, giving the movement one recognisable rule without making every programme look identical.
The outcome — The work received a Bronze Giraffe for Branding, and the identity continues to carry the expanded Enkopa Summit.
Featured Partnership — Studio78
Jenuane Communities
An integrated marketing partnership for a Northern Nevada homebuilder, built around the whole customer journey rather than a single campaign.
Brand & Customer ExperienceCampaigns & ExecutionOutdoor & SignageWeb & DigitalCollateralSocial
My role — Lead Visual Storyteller & Designer, Studio78
The challenge — Six communities, one brand, and buyers who meet it on a highway billboard, on a phone, and again in the sales centre.
The approach — We carry most of the graphic and visual design across it — outdoor and wayfinding, the web and mobile home-shopping experience, campaign creative, and the collateral customers hold in their hands.
The direction — We made the call to design the work as one customer journey, so discovery, home shopping, launch campaigns and the sales-centre experience reinforce rather than restart the story.
The outcome — The system is live across outdoor, wayfinding, web and mobile, email, social and the sales centre, carried by a published brochure and Studio78 case study.
View all additional work
02
Territories Worked
12+
Years Experience
29+
Clients
01
Awards
VCV8Jenuane CommunitiesEnkopaJobs Creation CommissionDiageoMalta GuinnessVodacomArielTomocaYA TV
And more